Usually the support of an influencer helps the marketing and sales of a company.
In the gun industry it seems to be the exact opposite.
Remington has announced that it intends to declare bankruptcy. The problem is that the president is too friendly to the gun industry.
When Obama was president even the slightest hint of a new gun regulation triggered massive sales of guns and every related item. The best way to sell more assault rifles is to suggest reinstating the assault rifle ban that expired in 2004.
But now with Trump and a gun-friendly Congress in office, gun sales have slumped and 202-year-old Remington is having trouble paying the $1B in private equity debt it took on in 2007.
Be careful what you ask for.
