This is the first chapter of Bullseye Marketing, by Louis Gudema. You can buy the book on Amazon
In this book I’ll introduce you to Bullseye Marketing which prioritizes the fastest, least expensive tactics for generating new leads and sales. And I’ll also be sharing hundreds of actionable insights and tips that you can start using right away.
With the Bullseye you work from the middle out because in the middle are the fastest and least expensive ways to produce new leads, opportunities and sales.