I know that the Bullseye Marketing Framework can produce tremendous benefits, but it’s not for everyone.
For example, are you a senior marketing executive at a…
- Global 2000 company?
- Venture backed startup?
- Company with a robust, successful marketing program that’s exceeding its goals?
Then maybe you already have this revenue generation thing nailed. You look at the Bullseye Marketing Framework and think, “I’m good, thanks.” And that may well be the case.
On the other hand, maybe you’re a senior executive (in marketing or another area) in a small- or mid-sized company that is feeling a lot of competitive pressures.
Or you think that your company is doing okay, but you know you could be doing so much better.
Or you’re hearing lots of claims from marketing, and marketing technology, vendors that are all starting to sound alike: we have the silver bullet that will increase your leads, opportunities and revenue by 25%! 50%! 100%! Or more!
And inbound agencies, or social media agencies, or search marketing agencies are all telling you,”Me! Me! Me!”
And you’d like to make some changes but you just don’t know who to believe. Or where to start.
Or how to improve and scale the few programs you have that are kind of working.
That’s where the Bullseye Marketing Framework shines. You’re who I intended it for.
The Framework helps you prioritize your demand generation and branding efforts so that you’re taking full advantage of the fastest, most affordable, most cost-effective opportunities first before moving on to slower, most costly programs.
After first exploiting your current marketing assets, you then use intent data to target the most promising new prospects – people who are looking for what you’re selling right now.
And when you have that working, then you go on to the long-term programs that are slower and more expensive, but ultimately may help strengthen your brand and generate even more business.
So if that describes you, you should check out the Bullseye Marketing Framework.
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